W.E. Deming, the father of modern statistical quality control, is generally considered to be the originator of the saying “In God We Trust, All Others Bring Data.” While most of

W.E. Deming, the father of modern statistical quality control, is generally considered to be the originator of the saying “In God We Trust, All Others Bring Data.” While most of the people who cite Deming in this instance use the quote to focus on the need for data-driven decisions, and that was clearly one of the messages Deming wished to communicate, the quote also contains a powerful statement about God’s omniscience and trustworthiness. Implied in Deming’s statement is that the data others must bring should share to some degree in these same qualities of God; in other words, it must be valid and it must be reliable. The requirement for others to bring data is rooted in two sources: humanity’s limited knowledge and questionable integrity.  People seldom know as much as they think they do; and what they know is often incorrect or has been improperly interpreted.  And clearly, there are many gaps in our understanding of the causes or solutions of problems that we face. Data can verify what is known and potentially discover new knowledge. Good data analysis can bring clarity to problems, point the way to potential solutions, and provide compelling proof for ideas or arguments. It can also speak to the truthfulness or falsehood of those it describes. Truthfulness and integrity are at the heart of good data analysis. Data that is misrepresented, or even manufactured to support a particular point of view is not good data. As researchers focused on solving problems, your commitment to accurately gathering and reporting data is key to effective problem-solving. Just as integrity is a key characteristic of the Virtuous Leader and Virtuous Organization, so too must integrity be at the heart of good research. At times, our research will lead us in directions that we would rather not pursue. Sometimes it may indicate that the solution may not be affordable or acceptable to all of the stakeholders. In these times, all a good researcher can do if to maintain a commitment to integrity and accurately reporting what the data indicates.

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